Growing Life Eye's Media video production company hires 2

For the past five years, Life's Eyes Media has been a one-woman show that relied on the expertise and hard work of founder Kristen Getsy, a former news reporter and anchor.

Getsy has managed the video production and media training company's "concept to completion" vision for clients including The Newport Aquarium, Kroger and NASA. Life's Eye Media's client base has grown so much over the past few years that Getsy just hired two full-time employees to help manage the load and grow the company even more.

Joyce Looby and Michelle Howard have joined the Northern Kentucky-based company. Both are experienced businesswomen. Looby, now the company's creative director, has more than 10 years of video experience including in-studio productions and live and pre-produced events. She's also produced and edited videos for corporations and for retail distribution.

Howard has been named business development manager. She brings more than 20 years of experience in media, non-profits and local government. She's well versed in writing and editing, public relations, fundraising and event planning.

"We are really growing," Getsy said. "I've created a really strong brand and developed some key partnerships. Some of our clients have come back year after year and that loyalty means the world to me."

Gesty said she's planning to hire two more employees by the end of the year if growth continues.

Life's Eyes Media, based in Independence, offers a wide variety of video production services including steaming video, online PR, video news releases, PSAs and website design. The company also offers writing and other communications and promotional services, based on the art of storytelling. 

The company works with a team of seasoned professionals- including producers, journalists, photojournalists, writers, editors, videographers and lighting specialists - who serve a variety of corporate and private clients.

"The expansion of the Life's Eyes Media team comes at a pivotal time in our company's history," Getsy said in a release announcing the hires. "We are poised for tremendous growth, and Joyce and Michelle will help to propel Life's Eyes Media to even greater success."

Writer: Feoshia Henderson

Source: Kristen Getsy, founder and president Life's Eyes Media