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Advanced Manufacturing campaign promotes real careers with fresh faces of millennials



The Advanced Manufacturing Workforce Development Coalition unveiled its campaign to promote careers in the field of advanced manufacturing on July 28.

Fresh with the faces of millennials who work right now in Northern Kentucky companies, the new campaign resonates with individuals’ pride in their chosen careers. The campaign’s anthem is “I Made It in NKy” and calls on people to learn more at www.IMadeItNKY.com.

The $110,000 campaign includes extensive digital advertising, radio and TV commercials, advertising on TANK buses and Pandora Internet radio as well as T-shirts, posters and other materials. The campaign is launched by the coalition, which is co-chaired by industry leaders and includes many regional entities involved in workforce development. It is supported with $80,000 in funding through a grant obtained by Gateway Community and Technical College.

Read the full Northern Kentucky Tribune article here.
 
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